Glory has become a thing of the past, Nokia caught in a predicament selling land to survive

According to the economic radio program 'Global Company,' Nokia spokesperson Maya Tämm announced that in order to reduce expenses, the mobile phone giant is considering selling a series of non-core real estate assets, with the company's headquarters, the Nokia House, being one of the options. Although Nokia plans to sell its headquarters, the spokesperson stated that the company has no plans to move the headquarters out of Finland. IT commentator Hong Bo believes that selling the Finnish headquarters is a shift Nokia has to make to cope with its operational difficulties. Hong Bo: Nokia's business situation is not particularly optimistic, and this has been the case for some time. Continuous losses force the company to make new decisions, and selling headquarters facilities may be part of those decisions—there's nothing particularly strange about it. The company has gone from past glory to the current difficult situation and needs to make some changes. These changes include both their previously announced complete abandonment of old platforms to switch to Windows platforms and some other financial adjustments. The Nokia House is located in Espoo, a town in southern Finland, 17.7 kilometers west of the capital, Helsinki. This steel-and-glass building was constructed in 1995. Finnish media estimates the value of Nokia House to be between 200 million euros and 300 million euros, approximately 1.6 billion to 2.4 billion yuan. Not long ago, people also visited Nokia's headquarters. The display area was filled with mobile phones from various eras of Nokia, and these products tell of Nokia's past glory. It can be said that the former Nokia was absolutely a source of pride for Finland. Nokia's history began in 1865. At that time, mining engineer Fredrik Idestam established a pulp mill by a river in Tampere, Finland, using local trees as raw materials to produce pulp and cardboard. Subsequently, Idestam established his second factory by the Nokia River—a rubber processing plant, mainly producing boots and tires. In 1871, the two factories merged into a joint-stock company, with Idestam becoming the first manager of Nokia, and the company's name was set as 'Nokia.' However, at that time, Nokia had nothing to do with the telecommunications industry. Several decades later, in 1902, Nokia opened a new cable division.It was precisely the emergence of this department that changed the fate of the company. It wasn't until more than half a century later, in 1960, that Nokia began producing mobile phones. By 1967, Nokia had developed into a large, cross-industry company in Finland, with industries including paper production, chemicals, rubber, cables, pharmaceuticals, natural gas, oil, and military. Although Nokia spanned many industries, not every one of them brought significant profits. By the 1990s, Nokia was on the verge of bankruptcy due to being involved in too many industries. At this time, Nokia had reached a crossroads, and it was time to make a decision. The Nokia management at the time decisively abandoned all other industries, dismantled traditional sectors, and sold them all, keeping only the electronics department. This was the most important strategic decision in Nokia's history. After experiencing the pain of division, Nokia, with only the mobile communications industry remaining, gradually got out of bankruptcy within five years. In 1995, Nokia was finally reborn and began its glorious era. Its overall mobile phone sales and orders surged, and the continuous increase in company profits accumulated unprecedented wealth for it. From 1996, Nokia mobile phones held the number one market share for 15 consecutive years. At its peak, it even occupied half of the mobile phone market share at one point. However, just like life, the road is not always smooth; there are ups and downs. Nokia could not maintain its glory indefinitely. Its advantages in the traditional mobile sector made it complacent and became large and cumbersome. The true 'assassin' that ended the 'Nokia dynasty' was Apple. In 2007, Apple officially released a groundbreaking product in the mobile industry—the iPhone—thus ushering in a new era of smartphones. The unprecedented experience drove users crazy, and Apple CEO Steve Jobs announced that he had reinvented the phone! In 2008, Google launched a new smartphone operating system—Android. This made Nokia's traditional Symbian system look like a child's play. Together with iPhones and other Android phones, they rapidly and fiercely competed for Nokia's market share. Today, Nokia's market share is less than 10%.Over the past 19 months, Nokia has incurred operating losses of more than 3 billion euros and has been forced to cut 10,000 jobs worldwide. Losing market share is not the scariest part; the scariest thing is that Nokia is gradually losing its future and its hope. How can a company without a future come back to life?